Art Director (Trade, Shopper & Activation Focus) - Highly Regulated CPG Job at Consumer Capital Management, Santa Rosa, CA

YUJpUWV1dkFmUTJoeSsxblhEdnZ3eXQwNUE9PQ==
  • Consumer Capital Management
  • Santa Rosa, CA

Job Description

LOCATION: Remote (preferred: Austin, San Francisco, or Chicago)

REPORTS TO: Head of Brand

POSITION OVERVIEW

This role is with our highly regulated CPG portfolio company, JOEY. As part of a growing startup backed by a larger portfolio, you will have the opportunity to contribute directly to the company’s growth and success while working within the structure and discipline needed to thrive in a regulated CPG sector.

As Art Director for JOEY, you will lead the visual execution of the brand in trade, shopper, and activation environments. You’ll balance hands-on creative work with collaboration alongside external partners to deliver shopper marketing campaigns, trade assets, and experiential activations that bring JOEY to life at retail and in the world.

This role is ideal for a creative leader with experience designing for shopper and retail conversion as well as activation campaigns—someone who understands how disruptive brands win attention with retailers, shoppers, and consumers alike.

KEY RESPONSIBILITIES

  • Shopper & Trade Marketing – Design POS, displays, sell-in materials, and retailer-specific campaigns that drive visibility and trial.
  • Activation Creative – Develop creative for sampling programs, events, and experiential activations that expand brand presence.
  • Campaign Storytelling – Translate brand strategy into retail-facing and consumer-facing activation campaigns that can scale across markets.
  • AI-Enabled Creative Development – Leverage AI tools to generate visuals, mockups, and prototypes to accelerate campaign testing and production.
  • Cross-Functional Collaboration – Work with brand, sales, and operations teams to ensure shopper and activation creative supports commercial goals.
  • Compliance Execution – Ensure all retail and activation creative meets regulatory and partner guidelines.

QUALIFICATIONS

  • 8+ years of art direction and design experience in CPG with a shopper/trade or activation focus.
  • Strong portfolio of shopper campaigns, trade assets, and experiential creative.
  • Hands-on expertise in Adobe Creative Suite, Figma, and AI imagery tools.
  • Experience with compliance-driven categories (alcohol, cannabis, nicotine, OTC) strongly preferred.
  • Skilled at working cross-functionally with sales and brand marketing teams.
  • Balance of strategic vision and tactical execution.

Job Tags

Remote work,

Similar Jobs

The Harwood Institute

National Field Organizer Job at The Harwood Institute

 ...National Field Organizer The Harwood Institute for Public Innovation Theres work and theres your lifes work. Your lifes work ignites a spark that fuels your passion. Your lifes work grabs you by your soul and wont let go. You are an impact maker.... 

Adelphoi Village Inc

Facilities Technician Job at Adelphoi Village Inc

Adelphoi has a full-time Facility Technician position available to complete repairs to buildings and fixtures, work as part of a team to construct small capital improvement projects, perform various preventative maintenance assignments, and building safety inspections...

Empire Today

Warehouse Load Lead Job at Empire Today

 ...Ready to grow your career? Empire Today is seeking a Warehouse Load Lead to join our hardworking, Distribution Center (DC) team. The Warehouse Load Lead is responsible for the correct and timely completion of all loadout activities and serves as the primary liaison... 

Pride Health

Phlebotomist Job at Pride Health

Pride Health is hiring a Phlebotomist to support our clients medical facility based in Renton, WA 98055, USA This is a 3-month assignment with the possibility of a contract-to-hire opportunity and a great way to start working with a top-tier healthcare organization! Job...

Addison Group

Data Entry Clerk Job at Addison Group

 ...Data Entry Clerk Start Date: ASAP Location: St. Albans, WV Industry: Marketing Compensation: $15$17 per hour Work Schedule: MondayFriday, 8:30 AM 5:00 PM (some flexibility available) Benefits: This position is eligible for medical, dental, vision...